Squidred·Delaware · Remote·Feb 2023 — present

Founder & CEO

Boutique product engineering studio. MVPs, redesigns and code surgeries for small and mid-size companies. $200K+ in client revenue and a multidisciplinary team of five.

  • Founder
  • MVP
  • Next.js
  • Node.js
  • Consulting

Why I started Squidred

After a decade as an employee, I wanted to take the same bar I held for senior engineering work — measurable impact, minimal jargon, fast iteration — and offer it directly to founders and small teams who can't justify a 6-month consulting engagement.

What we do

  • MVPs — concept to launch in weeks, not quarters.
  • Redesigns — modernise legacy stacks (typically WordPress / jQuery / Bootstrap) into Next.js + Tailwind without losing SEO or Lighthouse scores.
  • Code surgeries — surgical refactors and architecture reviews when an internal team is stuck.

Numbers

  • $200K+ in measurable client revenue from delivered work.
  • 5 people coordinated across design, frontend, backend and copy.
  • Repeat business from every client we've finished a project with so far.

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